UK Business Jet Hire?
Posted: January 23, 2009 Filed under: Simon's random blogs | Tags: Business Jet Hire, Fun, In the news Leave a comment »Is this the future of private aviation?
I really enjoy reading Marc’s blog at 80:20 Communications. And there’s a good reason for this; here at WiseTiger we share a client with 80:20, the business jet operator London Executive Aviation. I’m always interested to find out what’s happening in the world of private flight hire, so I was delighted to see an article entitled “you’ll believe a man can fly”. All I can say is that this is NOT the future of Business Jet Hire! You’ll be shocked by what you see here… I’m with Marc on this one - I’ll be sticking to aluminium tubes for my flying thrills…
Here’s a great example of why Jet Hire is better than Base Jumping:
An amusing brand mistake…
Posted: January 19, 2009 Filed under: Brands and Brand Design | Tags: Fun, OGC, Simon says... Leave a comment »

The OGC logo looks straightforward enough…

But viewed with a twist it takes on a completely new identity!
OGC branding has a surprising twist…
I’ve written other posts here on my blog with humorous branding that somehow slipped through the net. Here’s another great example of people not spotting the blindingly obvious soon enough!
I understand that the new logo for the Office of Government Commerce was already being implemented across stationery, signage, mousemats and pens before being announced to staff who spotted the blunder within minutes.
Managers are said to have taken a firm grip on the situation. A quick bit of rebranding was done to roll out a revised logo that was checked from all angles to ensure there were no outstanding problems.

Ill-conceived logos
Posted: January 7, 2009 | Author: Simon Verrall | Filed under: Brands and Brand Design, Creative comment | Tags: Brand design, Fun, Logos, Simon says... | 1 Comment »Here’s my personal collection of the worst logos in the world… enjoy.
Bad logos, the worst logos, funny logos… call them what you like.
In no particular order… and please feel free to send me more examples. If they’re worthy of this hall of fame I’ll post them up for everyone’s amusement.
Murco (aka the Cat’s bottom)
Have you ever watched a cat walking away from you, with its tail in the air, and seen the Murco logo staring you in the eye? Surely someone at Murco must have said “hang on guys, this logo looks like a cat’s a***hole”?
Kuda Pharmacy in Japan
Again, doesn’t someone seek opinions before running with a logo like this!
(With thanks to Boing Boing for this image).
Happy Eater
Typography aside, this is a classic! Fancy creating a restaurant chain logo with a man with his fingers down his throat!
Megaflicks logo
I’m sorry, but is this for real???
The Institute for Eastern Studies
And yes, it’s the sun rising behind a Japanese building.
The UK’s Office of Government Commerce
A logo with an amusing twist when viewed from the wrong angle… read more